1. Lisa Eldridge http://www.youtube.com/user/lisaeldridgedotcom
Lisa Eldridge is a professional makeup artist who works with many celebrities such as Keira Knightley, Cameron Diaz, and Emma Watson. Her channel has includes simple everyday looks to glamorous red carpet looks with easy to follow instructions. I love her voice, its very soothing to listen to and she often mixes high-end makeup with drugstore makeup. I also love her period inspired looks, she explains the history of different makeup trends and what inspired them. Lisa is the person I recommend to a novice makeup wearer who needs a channel to learn basic techniques.
2. Tati, Glamlifeguru http://www.youtube.com/user/GlamLifeGuru
Tati Westbrook's channel is all about makeup and fashion. She produces content five days a week ranging from product reviews, vlogs, tips and tutorials. Her channel is what I usually have on while I'm doing my make up in the morning and I've bought makeup on her recommendation. I have yet to be disappointed by anything she's recommended! Her reviews are in depth and she tells you what she likes or dislikes about a brand. I have noticed she tends to like more high-end stuff, but her drugstore brand recommendations are always spot on and perform just as good as a high-end product.
3. Shannon, Shaaanxo http://www.youtube.com/user/shaaanxo
Shannon is a beauty blogger from New Zealand, her channel includes makeup reviews and tutorials. She has the best eye makeup looks, she's not scared of veering away from the normal natural and smokey eye looks. Her accent is another one that's nice to listen to and during Halloween she posts some of the easiest to follow costume ideas. I'm not a huge fan of the heavy foundation usage so I mostly watch her to get inspiration for unique eye looks but she knows how to play up her best features. She has one of the biggest makeup collections that I've seen on YouTube. Seriously, her makeup organization and storage system is fantastic, I would invest in something similar if I could afford to!
4. Emily Noel, Beauty Broadcast http://www.youtube.com/user/emilynoel83
http://www.youtube.com/user/beautybroadcastx
Emily Eddington is a former news anchor who blogs about makeup. She posts both reviews and tutorials on her channels and has a segment on Fridays where her husband reviews different life products. Her approach to reviews is more academic and professional in nature, her news anchor experience is pretty evident when you watch her channels. She tells you the pros and cons of each item, how they perform when compared to other products and she includes a demo of how the product looks on. Her Beauty Broadcast express channel has quick product, to the point product reviews while her Emily Noel channel has videos that are longer in length.
5. Kristina K http://www.youtube.com/user/Bunchbox
Kristina K is a newer blogger that I've started watching, I believe she's from Australia. Her channel consists of reviews and tutorials, she's one of those people that doesn't really need makeup since she's naturally pretty. She isn't as well known as the other four bloggers I featured, but I think she has the potential to be successful. Her personality and makeup looks are fun to watch, she also uses a lot of drugstore makeup. I feel like she's pretty consistent on using the same products in different ways, while its nice to know about the newest beauty items out there, its refreshing to see someone using the stuff they are recommending often.
These are the five gurus on YouTube that I look forward to watching every week, they have different personalities and experience levels, but you learn a lot through watching them. Just a little disclaimer, makeup is supposed to be fun so don't watch a tutorial and feel like you have to copy every single thing that person is doing. Everyone has different features and skin types so you should keep that in mind when watching these gurus and adjust accordingly. You are not going to look exactly like the person doing a tutorial, but you can tweak different looks to work for you. I hope you enjoyed this review, tell me down in the comment section who your favorite YouTube beauty guru are!
